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Magic A Great Aid In Business
By Harlan Tarbell
I have told you how Magic will develop your personality socially. The importance of personality in the social world is great because being well known and well liked means so much in your happiness. Think, however, of the tremendous significance of personality in business. You know that it's the man with personality who gets ahead every time.

You Make Lasting Impression

As Magic develops your personality you find that you are progressing in your business. With the training in Magic which you have, you are better able to meet people. You have a little trick with which to break the ice when you call on a customer. In this way you can get the interest and attention of the man you are after. And you leave with him a lasting impression for he will remember you as the man who is clever at tricks. This business man becomes your friend because you arouse his interest in you as a personality. Your Magic has helped you win this man as a business friend and through him you meet other men either in a business or a social way. However, magic, like everything else, has its proper place and should be used with intelligence.

Invaluable to Traveling Salesmen

Magic has been proved to be invaluable to traveling salesmen. If he knows the Mystery of the Burning Cigarette, for instance, he has right there in that trick a powerful means of getting the prospective customer's interest. He calls on his man and starts talking business. At a proper

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moment he asks the man to loan him his lighted cigarette as seeing the man smoke reminds him of a little trick which he would like to show him. He performs this wonderfully puzzling little trick and he has his prospect smiling and good natured and interested. Then when he gets back to business, he has the good will of his prospect and can very probably make the sale. I have heard that one of the salesmen for Maytag Washing Machines is using Magic to aid him in his sales with remarkable results.

Magic a Wonderful Hobby

If you aim to go on the stage or if you plan to become a semi-professional magician to make money on the side, you will have to study and practice principles and fundamentals and moves and tricks for a while yet before you will be proficient and will have a wide enough repertoire to accomplish your aim.

All of you, however—those who have ambitions of making money with their magic, those who want magic to bring them social popularity, and those who want magic to help them in their business—can start now with Magic as your Hobby. I am sure you realize by now what a wonderful means for relaxation from your daily work you have in Magic and what a fascinating additional interest in life you gain in studying the art. Men in every field of business and professions—doctors, lawyers, salesmen, artists, men in every kind of business-- have taken up Magic as a Hobby and found rich rewards in having a fascinating and distinctive art.
Harlan Tarbell was the mentor of many gnerations of magicians through his famous correspondance course The Original Tarbell Course In Magic

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